Renee T. Walker

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So far Renée T. Walker has created 30 blog entries.

017: How to Make Money with a Surefire Pricing Strategy

It’s January 2018…A new year always brings the inevitable resolutions or if you prefer behavioral modifications. Many business owners—like you and me—resolve to generate more revenue and to grow their companies. With an estimated 80 percent of resolutions likely to fail by February (that’s about 30 days), a surefire pricing strategy is necessary to achieve [...]

017: How to Make Money with a Surefire Pricing Strategy2021-01-12T21:41:45-05:00

016: Boss Up: How to Transition from Business Owner to CEO

Do you remember the moment you decided to launch your business or to become a business owner? Do you remember the myriad of decisions you had to make? Specifically, how did you decide on your new title of president, managing partner, founder or CEO? Whatever your decision-making process, your title represents more than your position. [...]

016: Boss Up: How to Transition from Business Owner to CEO2018-06-20T01:18:07-04:00

015: Excellent Customer Service Should Be Your First Focus

Customer service is personal for your clients and customers. There are many benefits when businesses provided exceptional, excellent or even good, customer service. Yet, many business owners don’t consistently focus, monitor or improve their customer service. In fact, they create shortcuts and cut costs. Horror stories abound! Most recently a passenger refused to deplane a [...]

015: Excellent Customer Service Should Be Your First Focus2021-01-12T21:42:35-05:00

014: When It Pays to Fire Clients

Deciding to end a client relationship is a highly stressful, intense and difficult choice that should not be made quickly or taken lightly. In fact, your decision should be made with all due consideration and with well-defined reasons. It is also important that you take extreme care in executing your decision as you end a [...]

014: When It Pays to Fire Clients2021-01-12T21:42:41-05:00

013: Best Marketing Ideas for Spectacular Business Growth

Marketing can be a daunting challenge. There are so many conflicting recommendations. And, the landscape seems to evolve daily with new digital and social media platforms. If that’s not enough, there are the issues of what to say, how to say it, where to say it, and who should hear it. Marketing is and should [...]

013: Best Marketing Ideas for Spectacular Business Growth2021-01-12T21:42:50-05:00

012: How to Align Sales and Marketing for Breakthrough Profits

The terms sales and marketing are often used interchangeably. However, these vital functions provide very different—and equally important—contributions to the company or organization. They’re in fact the yin-yang that cultivates customers, generates sales, and serves as the fuel for your company. Today, we explore how to align your sales and marketing functions to significantly improve [...]

012: How to Align Sales and Marketing for Breakthrough Profits2021-01-12T21:42:59-05:00

011: Capacity, Cash Flow and Calculated Risks

Growing or managing your business can be a daunting challenge. Keeping customer acquisition and opportunity costs low is extremely important for sustainable business growth and revenue generation. Today, we will unpack how to assess business opportunities and optimize business growth potential without bankrupting the company, to identify niche and target markets to accelerate customer acquisition [...]

011: Capacity, Cash Flow and Calculated Risks2021-01-12T21:43:07-05:00

010: 10 Awesome Lessons from the Best Global Brands Part 2

I hope you have been able to incorporate lessons from last week’s episode. Today, we will continue to examine lessons from the 10 Best Global Brands. As a reminder, the 100 Best Global Brand valuations by Interbrand, a global branding consultancy, are distributed each October. The 10 Best Global Brands provide invaluable lessons for growth-minded [...]

010: 10 Awesome Lessons from the Best Global Brands Part 22021-01-12T21:43:13-05:00

009: 10 Awesome Lessons from the Best Global Brands Part 1

In today’s episode, we will examine lessons from the 10 Best Global Brands as valuated by Interbrand, a global branding agency. The 10 Best Global Brands provide invaluable lessons for growth-minded entrepreneurs and small business owners. The lessons will help you strategize, implement and achieve your desired growth, and to build a strong and resilient customer-focused [...]

009: 10 Awesome Lessons from the Best Global Brands Part 12021-01-12T21:43:18-05:00

008: Relationship Power: The Art and Science of Winning Business

Today, we will focus on a mission-critical skill—relationship building—for the success and viability of your business. Having the ability to confidently and effectively engage with people in both business and social environments is imperative to successfully market your business, to develop key relationships, and to attract business opportunities. So, love it or hate it, relationship [...]

008: Relationship Power: The Art and Science of Winning Business2021-01-12T21:43:26-05:00
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